Brett Rheeder is known for his wild air-grabbing skills and has been labeled ‘Freeride Royalty’ by Dirt Magazine. Born in 1993, this Mount Albert, Ontario native is the Michael Jordan of the Freeride industry.
His hard work and dedication to his craft does not go unnoticed. His precision on every run shows how much focus he puts into preparing. From urban mountain biking to gnarly jumps in the country, his web videos are some of the most viewed for Fox. The crowd vibe when Rheeder’s name is called to start his Red Bull Joyride sesh is remarkable. In 2018, he achieved the ultimate goal by winning the World Slopestyle Championship as well as Red Bull Rampage.
Fox has maintained its position as the innovation leader in the MX industry by designing and producing motocross gear and apparel for the worlds best riders. Building off this athlete-driven design philosophy, the company has expanded its activity and products into MTB, BMX, and rounding off the design innovation to moto-inspired lifestyle apparel for men, women and youth.